Kenya is eager to commence the sale of black tea in China amid growing demand for the product in the vast Chinese market. This intention was made clear recently by Kenya’s Ambassador-designate to Beijing, Muthoni Gichohi.
Despite the fact that China is itself one of the biggest tea growers in the world, and produces a wide variety of them, the increasing income of ordinary residents in the country’s urban areas, has seen many Chinese citizens develop an interest in sampling tea products from other places, and reports suggest Kenyan tea is amongst the favorite varieties in the East Asian country.
As a result of the increasing demand, the Chinese government in collaboration with its embassies abroad, including in the East African countries, has been establishing platforms aimed at promoting the tea and even enabling Chinese customers to source the tea directly from African businesses and farmers…